bXTRA PhilippinesbXTRA still operates its own stores and PASUYO delivery across the Philippines. We've now expanded that same proven engine into PASUYO for Business: you bring the brand and the demand — we bring the commerce engine, the riders, the training, and the visibility, all running under your name.
The company behind the platform
bXTRA Philippines is the parent company — we run our own stores and PASUYO delivery. From that foundation we built PASUYO for Business, a separate white-label platform we hand to partners. This is the bXTRA story; the platform below is what you get.
“Empowering local businesses, enhancing customer experiences.”
Founded in 2018, bXTRA is the Philippines’ first cloud-based customer-loyalty platform — with marketing and e-commerce built right in. Our sales-driven program deepens customer relationships through an integrated Cashback Loyalty System that works seamlessly in-store and online, turning everyday purchases into rewards that bring shoppers back.
What bXTRA is today
Live today at bXTRA.ph — available on iOS & Android, powering the bXTRA Ph Customer App, the bXTRA Ph Vendor App, and the bXTRA Ph Rider App.
👉 What you’ll see in this demo are the upgraded, next-generation dashboards and apps — the ones that support and power today’s live bXTRA Ph Customer, Vendor, and Rider apps.
To enrich the shopping experience with rewarding opportunities for customers and businesses alike — fostering growth and genuine community connection through our loyalty platform.
To be the Philippines’ leading loyalty program — turning everyday rewards into real, lasting value for our members and driving measurable success for our partners.
See it with your brand — in real time
We’ll pull your name, logo, and colors and render a live mockup of your own branded ordering app — in seconds. No sign-up.
Built for you in seconds — imagine what we hand over when you’re a real partner. We onboard only a handful of new white-label brands each quarter. Claim your slot →
This is a 10-second preview. The real thing is the full platform behind it — talk to us to stand up yours.
What you get
Not a tool you assemble. A working, branded ordering-and-delivery business, handed to you.
A white-labeled ordering app, storefront, and merchant tools — your colors, your name, “Powered by PASUYO by bXTRA.”
Our Pasuyo riders and dispatch handle last-mile fulfillment end-to-end. You don’t hire or run a fleet.
An LMS + knowledge base + grounded AI assistant so every role — merchant, rider, ops, support — learns it in minutes.
Role-based consoles plus a privacy-protected Overview, so you see every order and its journey in real time.
Getting started
From sign-up to your first order — we onboard you, you don’t build anything. (Watch it run.)
Not a mockup — an actual live system
This is a whole PASUYO for Business system running right now — shop it, place a real order, watch a rider pick it up and deliver it, and see the very same order from the store and operator side. The entire business, working end to end.
A live PASUYO for Business deployment (Barrio Fresh, a fictitious sample brand). Yours would carry your brand.
Two ways to run it
Same platform, your brand. Choose how hands-on you want to be.
You run it. Your team uses the consoles to manage merchants, dispatch riders, and handle support — with the Academy to get everyone up to speed fast.
Best if you already have, or want to build, your own operations team.
We run it for you. bXTRA operates the entire platform and all the dashboards and provides the people — dispatch, customer support, merchant onboarding, and day-to-day operations — under an annual managed agreement.
You bring the brand; we deliver a running business. No hiring, no ops team, no manpower for you to staff — we handle it.
Managed White-Label at a glance — you bring the brand, we run the rest.
Also available — marketing content
Add PASUYO by bXTRA for Business and your day-to-day operation becomes marketing fuel. bXTRA creates and manages your brand’s content — driven by your real data, so your feed pushes what’s actually working, not guesswork. Your data markets itself.
Three ways your data becomes campaigns — on your schedule, or whenever a story breaks:
How it works
A product moves from the merchant to the customer — and you keep full visibility, safely.
Built on principles
Customers see you. The platform technology stays ours, licensed to you for the term.
We keep serving our partners; you keep your options. Built on trust, not handcuffs.
Start with a short, low-commitment pilot. Prove the value together, then grow.
Your data is fully separated from every other partner’s — it never mixes, in either direction.
Every order is priced on our server (tamper-proof); refunds and fees are reviewed by a human, never automatic.
This isn’t a roadmap. It’s running today — you can click into it on this page.
The surfaces
One engine, many branded screens — each person sees exactly what they need.
Proof — it’s real, and live
A complete ordering and delivery platform, white-labeled and running today.
Who it’s for — every industry
You don’t need to be a big chain, and you don’t need to be in food. Any business that wants its own branded ordering, delivery, and data-driven marketing — a single shop or a national group — we stand it up fast, without you building a platform or a fleet. A few of the industries it fits:
Don’t see yours? If your customers order something and it needs to get to them — or they come to you — it fits. The same engine, your brand, your industry.
Start
Pick a pilot scope, we configure your branded platform, and we run it together — low-commitment, low-risk, real orders moving from day one.
No payment now. Commercials are tailored to each partner and discussed separately.